Brand Buzz: LinkedIn

Every Monday at 5:20pm CDT, please tune in to KPEL which is 105.1 on your radio or www.kpel1051.com on your computer.

These weekly discussions focus around branding your business and how to use different social media tools to accomplish that task.

We pick a different social media application and examine how businesses can use it to grow their business and then share case studies of companies that have benefited from social media.

This week's topic is LinkedIn.

LinkedIn has been a great tool for employee recruitment and job applicant research. In addition, B2B marketers can use LinkedIn as a valuable business development tool.

We have aggregated a number of articles and posts on the subject of LinkedIn and how your business can benefit. You can download that white paper, entitled, LinkedIn 101, on our website.

In addition, you can also find the white papers from the previous shows.

Please call or email or Facebook or twitter or text any questions that you might have and we can discuss them on the air. Thanks.

Jaci Russo
Sr. Partner/Brand Strategist

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